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2 mins

Cracking the South Korean EV battery supply chain

By
CBREX

When a specialty chemical MNC set out to expand its EV battery materials division across Asia, they needed a Business Development Lead based in Seoul offering a salary of USD $100,000 – $120,000. 

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However, the Mumbai-based TA team quickly hit a major hurdle. South Korea's EV battery sector is tight-knit and fiercely competitive, rendering cold emails and English job postings completely ineffective. With zero responses and the project launch just 60 days away, the pressure was mounting rapidly.

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Faced with this wall, the team turned to the CBREX marketplace. Instead of continuing to struggle with ineffective outbound recruitment methods, they leveraged the platform to instantly connect with executive search partners physically located in Seoul who possessed the necessary local presence.

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The AI-driven marketplace didn't just find any agencies; it precisely identified specific recruitment experts with deep, pre-existing networks inside the South Korean battery manufacturing industry. 

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These recruiters already possessed the trust of the candidate pool, effortlessly bridging the cultural and communication gaps that the Mumbai team could not navigate alone.

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This activation proved successful, culminating in the placement of a high-caliber Korean BD Lead at USD $120,000. This crucial hire unlocked strategic supplier partnerships with local gigafactories. 

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For Indian TA teams aiming to expand internationally, the takeaway is clear: specialized tech sectors demand local recruiter trust, and CBREX provides that bridge instantly.

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